Head of PR and Branding

• Hybrid working environment and internal career growth opportunities
• Established multiregulated operations
• Constant growth and very well capitalised with clear vision

Our client a multi-licensed, multi-asset fintech group with a number of physical offices worldwide and a fantastic innovative and tech savvy team, is looking to onboard a Head of PR and Branding, to be based in their office in Bucharest.

Operating for almost 10 years they are experiencing vast growth, gaining ground in international markets and growing their teams locally and internationally. Due to recent great investment, the hiring of a key professional to undertake the Global PR and branding became vital for the company's strategic growth.
 
If you are ready to take on an amazingly challenging role with fantastic potential for further growth and work with a truly inspiring leadership team then this role might be for you.
 
 

Duties and Responsibilities:

• Develop and implement a comprehensive PR and branding strategy throughout the group
• Manage and mentor a team of PR and branding professionals, fostering a culture of creativity, collaboration, and accountability
• Build and maintain relationships with key media outlets, influencers, and strategic partners to enhance our visibility and reputation
• Coordinate brand presence across all channels, ensuring consistent messaging and visual identity
• Oversee the execution of sponsorship deals and collaborations, maximizing brand exposure and engagement
• Analyze market trends and competitor strategies to adapt and refine branding efforts
• Prepare and manage the PR and branding budget
• Serve as the brand ambassador, ensuring all internal and external communications reflect the company's values
  
  

 
Skills and experience needed:
 

• Bachelor's degree in Marketing, Communications, or a related field
• Proven track record of success in PR and branding, with at least 5 years of experience
  in a leadership role, in the fintech or financial services industry
• Strong network of media and industry contacts
• Exceptional communication and storytelling skills, with the ability to articulate complex
  concepts in a compelling, straightforward manner
• Demonstrated ability to lead and inspire a team, driving both strategy and execution
• Deep understanding of the global fintech landscape, regulatory considerations, and market dynamics
• Strategic thinker with a creative mindset and the ability to thrive in a fast-paced,
  dynamic environment
• Proficiency in digital marketing tools and platforms, and data-driven decision-making

 
Benefits offered: 
 
Our client embraces a working environment of trust and work life balance where people can develop and grow. They are looking for responsible professionals, hence they support a hybrid working model as well as internal promotions and a set career path. The client is offering regular raises and or bonuses to high performers including opportunities for relocation to their office hubs if the candidate wishes. The company also is guided by a great leadership team, inspiring, motivating and people centric.