US Product Owner

• Fully remote
• A leading online lead generation company
• A deep knowledge of the US iGaming market required

Our client is a leading online lead generation company specializing in competitive verticals such as iGaming, Financials, Health, and Communications. They're looking for an experienced and motivated US Product Owner to manage one or more of their websites and oversee daily operations. This role requires a proven track record in SEO-driven lead generation, scaling resources via freelancers, and independently growing products.

As a US Product Owner, you will have full commercial and product responsibility, making this a perfect opportunity for someone with a broad skill set and an entrepreneurial mindset.

The ideal candidate has a strong SEO background, experience growing lead-generation sites, deep knowledge of the US iGaming market, and a results-driven approach to delivering exceptional outcomes.

Key Responsibilities:

• Manage and coordinate one or more affiliate websites;
• Oversee work processes, prioritize tasks, and assign responsibilities;
• Lead project employees, freelancers, and other stakeholders;
• Develop and execute website optimization strategies (content, usability, new features);
• Define and manage project strategy, road maps, and budgets;
• Monitor and analyze website performance, market trends, and competitors;
• Optimize content production, editorial standards, and SEO strategies;
• Identify and implement new content and marketing opportunities;
• Grow traffic and revenue through diverse acquisition channels;
• Report directly to the Chief Operations Officer and Directors;
• Optimize user conversion rates and maximize revenue potential.

Required Skills & Experience:

• At least 2 years’ experience in online marketing project management;
• Strong knowledge of SEO in the US, UX optimization, CRO, and traffic acquisition;
• Experience managing WordPress environments;
• In-depth understanding of the US iGaming market (hands-on experience preferred);
• Proven experience leading small teams and freelancers;
• Familiarity with project management methodologies (e.g., Scrum);
• Native English speaker (preferably American English);
• Creative, proactive, and highly collaborative team player.